Communication Codes in American Business

Small talk

One HUGE cultural code is small talk. We make small talk with everybody. There are no tips that are suitable for absolutely all situations. Сulture also depends on regional culture, company culture, individual style, and even how you’re feeling that day

1)“Oh, call me Ben!”

When your American boss says “Call me Ben!”? This does not mean your boss is your friend.It means that he doesn’t want you to call him official because that’s too formal for many Americans, even in business.

One study even found that bosses and workers have better relationships when they call each other by their first names.

2) “Let me ask you a question…”

If your client interrupts your pitch, then do not be offended. It probably means they have a question, or want to join the conversation.Interruptions can be a good thing, sometimes. So some business discussions may feel like open forum, informal chit chats.They’re still serious business talks, but there may be a lot of interrupting. It’s normal for americans.

3) “Let’s cut to the chase and get to the point”

You’ve probably heard the expression “Time is money”.It means your American clients and partners don’t want you to waste their precious time.

So if you’re pitching an idea, a product, or you want someone to do something for you, start with how this is going to benefit them.Even if it’s a formal business meeting, they don’t want to know the entire history of your company, product or idea.

Maybe you’ve seen the acronymWIIFM in business:“What’s in it for me?” What’s the interesting part for your listener?